How many of you have heard of Whatchamacallit? It's the candy version of That 10 Minute Oil Change Place. You went for a quirky name and now I'm more confused than when I started.
Let me say that these are fantastic. It's like a peanut crisp deal with caramel and chocolate. I don't know what peanut crisp is, but when you pour some caramel and chocolate on that it becomes a party in my mouth. I'm a huge fan of this bar.
The main issue is the awful marketing scheme. Whatchamacallit is such a stupid name. It sounds like something your grandparents ate in the 50s while watching old-timey detective movies with trenchcoats and fedoras. The off-white wrapper doesn't help. It's just too plain a packaging. This is 2015. Give me some shiny foil with a super convenient tear away wrapper so I can shove this thing in my mouth faster. It still gets an 8/10 though.
PS- Apparently Hershey released a bar called the Thingamajig with peanut butter instead of caramel. It was supposed to be a permanent addition to the line up but was gone in a year. No one though that peanut butter on top of peanuts was overkill? How do these people have jobs while I sit around in my boxers sampling candy bars for 70 cents annually?
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