Friday, November 13, 2015

Whatchamacallit (Who's On First! Amirite?)

     How many of you have heard of Whatchamacallit?  It's the candy version of That 10 Minute Oil Change Place.  You went for a quirky name and now I'm more confused than when I started.
     Let me say that these are fantastic.  It's like a peanut crisp deal with caramel and chocolate.  I don't know what peanut crisp is, but when you pour some caramel and chocolate on that it becomes a party in my mouth.  I'm a huge fan of this bar.
     The main issue is the awful marketing scheme.  Whatchamacallit is such a stupid name.  It sounds like something your grandparents ate in the 50s while watching old-timey detective movies with trenchcoats and fedoras.  The off-white wrapper doesn't help.  It's just too plain a packaging.  This is 2015.  Give me some shiny foil with a super convenient tear away wrapper so I can shove this thing in my mouth faster.  It still gets an 8/10 though.

PS- Apparently Hershey released a bar called the Thingamajig with peanut butter instead of caramel.  It was supposed to be a permanent addition to the line up but was gone in a year.  No one though that peanut butter on top of peanuts was overkill?  How do these people have jobs while I sit around in my boxers sampling candy bars for 70 cents annually?

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